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LV1.跨境虾米
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- 2021-6-22
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1款产品有4个颜色,但是包装上只有1个UPC码
亚马逊上架的时候1个码无法区分多个颜色
于是申请了亚马逊barcode, 但是还要求EAN码,在哪里找EAN码?是每个颜色都需要EAN码吗?
下面是收到的亚马逊回复
According to policy, there should be EAN (European Article number) / UPC (Unique Product Code) for each product.
Though you have created listing, but without different UPCs. In this case, variations of colors cannot not visible on your detail page.
Product selection and buyer satisfaction are instrumental to Amazon’s success. By providing industry-standard product identifiers for their listings, sellers improve the quality of the Amazon catalogue as a whole. Promoting confidence in the range of products depicted in the Amazon catalogue helps to ensure a high-quality experience for customers.
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