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标题: 广告投放分析数据 [打印本页]

作者: lilyt5    时间: 2016-7-12 15:22
标题: 广告投放分析数据
各位大神,请问我在下载广告关键词的数据报告中的customer search term 与key words 的区别是什么?他们具体的含义又是什么呢?跪谢大神!

作者: 创蓝商务    时间: 2016-7-12 15:43
What's the difference between a "customer search term" and a "keyword"?
A customer search term is the exact set of words a customer enters when searching for a product on Amazon. A keyword is the word or set of words you bid on in Campaign Manager to target your ads to customers.

作者: lilyt5    时间: 2016-7-12 16:32
多谢~~么么哒




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